The global cookies market overview has seen substantial growth in recent years, driven by evolving consumer preferences and rising demand for convenience snacking. According to Market Research Future, the market is projected to grow at a CAGR of 5.4% and reach USD 46.2 billion by 2030.

This growth is supported by increasing urbanization, higher disposable income, and a surge in health-conscious consumers seeking better-for-you snacks. As a result, manufacturers are innovating with healthier ingredients like oats, multigrain, and gluten-free alternatives. Additionally, premiumization and the introduction of organic and vegan cookies are drawing new demographics into the category.

Segment-wise, bar cookies and drop cookies are among the most popular types. Chocolate, butter, oatmeal, and filled cookies dominate the ingredient landscape. Distribution through store-based channels like supermarkets remains strong, but non-store-based channels, especially e-commerce, are rapidly gaining traction.

Regionally, North America holds a significant share of the cookies market due to the high consumption of packaged snacks. However, Asia-Pacific is emerging as a promising market with increasing demand in countries like India, China, and Japan.

The cookies market is dynamic and evolving, with product innovation, clean labeling, and sustainability taking center stage. As the demand continues to rise globally, key players are expected to focus more on product differentiation and enhanced distribution to stay competitive.