Brochure Printing That Actually Works: The Plain English Guide

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Why Your Business Still Needs Brochures in 2024

Let's be honest - we're all drowning in digital ads. Emails get deleted. Social media scrolls disappear. But a well-made Brochure? It sits on kitchen counters, office desks, and shop counters. It works while you sleep.

At Elixir Print, we've helped over 5,000 UK businesses print brochures that:
✔ Get kept, not thrown away
✔ Bring in new customers
✔ Explain complex services simply
✔ Make businesses look professional

What Exactly is a Brochure? (Simple Answer)

A brochure is a folded piece of paper that:

  • Shows what you do
  • Explains why you're different
  • Tells people how to contact you

It's not a flyer (too simple) or catalog (too detailed). It's just right for most businesses.

5 Brochure Types That Get Results

  1. The Workhorse (Tri-Fold)
    • Classic 6-panel design
    • Fits standard displays
    • Works for 90% of businesses
  2. The Quick Guide (Bi-Fold)
    • Simple 4-panel layout
    • Great for events and promotions
    • Easy to hand out
  3. The Storyteller (Z-Fold)
    • Unique zigzag design
    • Perfect for step-by-step explanations
    • Makes people stop and look
  4. The Luxury Choice (Gatefold)
    • Opens like fancy doors
    • Feels premium and expensive
    • Best for high-end products
  5. The Budget Option (Leaflet)
    • No folds, just information
    • Affordable and effective
    • Great for local businesses

Why Professional Printing Beats DIY

You could print at home or a copy shop, but professional printing gives you:
Perfect colors every time
Thick, quality paper that impresses
Crisp folds that stay neat
Often cheaper for larger quantities
Saves you hours of frustration

Paper Choices Made Simple

Glossy - Makes colors pop (best for photos)
Matte - No glare, easy to read (professional)
Uncoated - Feels like nice writing paper
Recycled - Shows you care about the planet

Design Rules That Never Fail

  1. Front panel is your shop window
    • One great image
    • Clear headline
    • Your logo
  2. Inside tells your story
    • Focus on customer benefits
    • Use bullet points, not paragraphs
    • Include real testimonials
  3. Back panel should get action
    • Big contact details
    • Special offer or discount
    • QR code to your website

5 Brochure Mistakes That Waste Money

Too much text (people won't read it)
Bad photos (makes you look cheap)
No clear purpose (what's the point?)
Hard-to-read fonts (keep it simple)
Missing contact info (how to reach you?)

Why Businesses Choose Elixir Print

Same-day printing when you're in a rush
Honest advice from printing experts
Design help if you need it
Fair prices with no surprises
Reliable delivery every time

How It Works (3 Easy Steps)

  1. Tell us what you need (call or email)
  2. Send your design (or use our designers)
  3. Get perfect brochures (fast and simple)

Common Questions Answered

How fast can you print?
Most orders are ready the next day. Rush jobs same day.

Can you help with design?
Yes! Small fixes or complete redesigns.

Which type is best for me?
Tell us your goal - we'll recommend the perfect choice.

Ready for Brochures That Work Hard for You?

Good brochures bring customers. Bad ones waste money. Let's make sure yours delivers real results.

At Elixir Print, we make it easy:

  • Quality you can see and feel
  • Advice you can trust
  • Prices that make sense
  • Service that saves you time

Call today: +44 (0)20 7193 7756
Email us: [email protected]
Visit: www.elixirprint.co.uk


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